5 Case Studies with our Jersey Rally Towels
Case Study #1: A high school was hosting a college event where local and state universities, as well as different departments from the colleges could have a booth about their programs. This was designed for juniors and seniors to start thinking about what they wanted to do after graduation. The nursing department at a local university wanted something to pass out to students that was either a functional item or something they could use instead of the traditional brochure. In today's day and age, they decided that a QR code was better suited to high schoolers. This would also allow the marketing department to track how many clicks they got to the nursing department’s website. This will enable them to see how many high schoolers were interested in the program at this event. They printed a nursing scrub shirt onto the jersey towel with a bold QR code inside the scrub’s pocket. They also paired this with one of our first aid kits that had a fun slogan on it!
Case Study #2: A salesperson for an auto tool company wanted to find a way to keep his business cards from going into the trash bin. He knew in an industry like that, hands get dirty quickly, which meant business cards were bound to get dirty too, later to be thrown away. He wanted a product that he could add his logo and contact information to, but something he knew his hardworking clients would actually use and appreciate. He decided to get his information printed on one of our 1718JERSEYPROMO-FDP in the shape of a mechanic shop uniform since that was his audience. As part of this idea, several shop rags were passed out to his clients who would use them for their personal use. This allowed them to keep him in mind when they needed new tools for the shop.
Case Study #3: A corporate business was getting ready to plan for their national conference. Every year the week-long conference is held at a different location across the United States. For this year they chose Hawaii since they just opened their first office there! They were looking for a way to list the fun themed activities they could do in the evenings after their seminars and meetings were over. They ordered jersey towels to print their list of nightly events in the design of a hawaiian shirt. They also partnered with their hotel to provide each attendee with a fun towel design using this product that was displayed on their beds to be seen after checking in.
Case Study #4: The Transportation Department's mission is to keep roads safe and efficient for vehicular movement. On top of maintaining their city roads, they're dedicated in making sure their road workers are safe at all times, especially during high temperatures. Their goal was to find new ways to keep them cool as the temperatures rose throughout the summer months. They already had an endless supply of water and breathable safety vests for them. However, they were looking for another way to ease the sun's heat during their shifts. The loved the idea of a cooling towel and decided to go with our 1718JERSEYKOOLER since they liked the idea of adding a full color logo. Once wet and wrung out, all they had to do was snap the towel in the air to activate the cooling properties. This was perfect for all their breaks and helped keep safety on their minds too.
Case Study #5: On a live streaming platform, a top content creator wanted to show appreciation to their top subscribers. In addition, they wanted to encourage their other loyal fans to subscribe. He knew he had to maintain a budget for his "thank you" gift, but he also wanted to make sure it represented him. His fans know he loves hockey and that he always wears a hockey jersey when he streams IRL (In Real Life). So he designed a custom logo to mimic a hockey jersey with his streaming name on it. He then printed it on the microfiber jersey rally towel that he later sent out to all his subscribers and future subscribers. This small appreciation gift was a huge hit resulting in an increase in engagements due to everyone posting about it, which then led to an increase in subscribers. We call this a double win!
The Features:
- Vivid edge-to-edge full color sublimation
- Pick 1718JERSEYKOOLER for a cooling towel option
- Most unique rally towel in the market
- Great promotional tool to help promote summer events, career paths, and more!